Posts Tagged: ethnography


1
Sep 10

Social practices and mobile money

In a paper that also synthesises a lot of his previous work, Chipchase writes about some of the social and cultural issues related to mobile money services.

“Simply being able to prove who you are can present a problem particularly for migrant workers. In many factory and manual labouring jobs the employer takes the worker’s identity card as a form of collateral to be returned at the end of the contract and/or when a replacement is found. Without an identity card it can be difficult to sign up for a pre-paid mobile phone account – just how difficult varies from market to market, and the extent to which know your customer (KYC) requirements are enforced or enforceable. Accessing regular banking branches to withdraw or deposit money can also be problematic without an identity card since the task requires prior interaction with the employer. In cultures with a high level of graft the police are more likely to use physical ownership of an identity card as a leverage point to exhort fines/bribes – as a risk-aversion strategy culture laminated facsimiles are likely to be carried. In contexts where identity information is frequently asked for some people carry multiple photocopies. In these environments migrants make easier pickings and can fall under suspicion with the police for the simple reason that they are not local. For many migrants obtaining a locally recognised identity card, either through formal or illegal means is a job in itself.”

Link: Mobile Phone Practices & The Design of Mobile Money Services for Emerging Markets (slideshare.net)


31
May 08

Mobile Technology and Society Book

The recently published Handbook of Mobile Communication Studies looks like it has a lot of interesting pieces in it.

Digital Divides and Social Mobility

  • The Mobile Makes Its Mark – Lara Srivastava
  • Shrinking Fourth World? Mobiles, Development, and Inclusion – Jonathan Donner
  • Mobile Traders and Mobile Phones in Ghana – Ragnhild Overå
  • Mobile Networks: Migrant Workers in Southern China – Pui-lam Law and Yinni Peng
  • Mobile Communication in Mexico: Policy and Popular Dimensions – Judith Mariscal and Carla Marisa Bonina
  • Reducing Illiteracy as a Barrier to Mobile Communication – Jan Chipchase
  • Health Services and Mobiles: A Case from Egypt – Patricia Mechael
  • How the Urban Poor Acquire and Give Meaning to the Mobile Phone – Lourdes M. Portus

    Sociality and Co-presence

  • Always-On/Always-On-You: The Tethered Self – Sherry Turkle
  • The Mobile Phone’s Ring – Christian Licoppe
  • Mobile Technology and the Body: Apparatgeist, Fashion, and Function – Scott Campbell
  • The Mediation of Ritual Interaction via the Mobile Telephone – Rich Ling
  • Adjusting the Volume: Technology and Multitasking in Discourse Control – Naomi S. Baron
  • Maintaining Co-presence: Tourists and Mobile Communication in New Zealand – Peter B. White and Naomi Rosh White
  • The Social Effects of Keitai and Personal Computer E-mail in Japan – Kakuko Miyata, Jeffrey Boase and Barry Wellman

    Politics and Social Change

  • Mobile Media and Political Collective Action – Howard Rheingold
  • Mobile Multimedia: Uses and Social Consequences – Ilpo Koskinen
  • Mobile Communication and Sociopolitical Change in the Arab World – Mohammad Ibahrine
  • Locating the Missing Links of Mobile Communication in Japan: Sociocultural Influences on Usage by Children and the Elderly – On-Kwok Lai
  • The Effects of Mobile Telephony on Singaporean Society – Shahiraa Sahul Hameed
  • Mobile Communication and the Transformation of the Democratic Process – Kenneth Gergen

    Culture and Imagination

  • Cultural Differences in Communication Technology Use: Adolescent Jews and Arabs in Israel – Gustavo Mesch and Ilan Talmud
  • “Express Yourself” and “Stay Together”: The Middle-Class Indian Family – Jonathan Donner, Nimmi Rangaswamy, Molly Wright Steenson and Carolyn Y. Wei
  • Nondevelopmental Uses of Mobile Communication in Tanzania – Thomas Molony
  • Cultural Studies of Mobile Communication – Gerard Goggin
  • Mobile Music as Environmental Control and Prosocial Entertainment – James E. Katz, Katie M. Lever and Yi-Fan Chen
  • Supernatural Mobile Communication in the Philippines and Indonesia – Bart Barendregt and Raul Pertierra
  • Boom in India: Mobile Media and Social Consequences – Madanmohan Rao and Mira Desai
  • Mobile Games and Entertainment – James E. Katz and Sophia Krzys Acord
  • Online Communities on the Move: Mobile Play in Korea – Youn-ah Kang

    Conclusions and Future Prospects

  • Mainstreamed Mobiles in Daily Life: Perspectives and Prospects – James E. Katz

    Link: Handbook of Mobile Communication Studies (mit.edu)


28
Apr 08

How phones change relationships

Book about how mobile communication devices are changing social relationships.

“The message of this book is simple: the mobile phone strengthens social bonds among family and friends. With a traditional land-line telephone, we place calls to a location and ask hopefully if someone is “there”; with a mobile phone, we have instant and perpetual access to friends and family regardless of where they are. But when we are engaged in these intimate conversations with absent friends, what happens to our relationship with the people who are actually in the same room with us?

“In New Tech, New Ties, Rich Ling examines how the mobile telephone affects both kinds of interactions—those mediated by mobile communication and those that are face to face. Ling finds that through the use of various social rituals the mobile telephone strengthens social ties within the circle of friends and family—sometimes at the expense of interaction with those who are physically present—and creates what he calls “bounded solidarity.”

“Ling argues that mobile communication helps to engender and develop social cohesion within the family and the peer group. Drawing on the work of Emile Durkheim, Erving Goffman, and Randall Collins, Ling shows that ritual interaction is a catalyst for the development of social bonding. From this perspective, he examines how mobile communication affects face-to-face ritual situations and how ritual is used in interaction mediated by mobile communication. He looks at the evidence, including interviews and observations from around the world, that documents the effect of mobile communication on social bonding and also examines some of the other possibly problematic issues raised by tighter social cohesion in small groups.”

Link: New Tech, New Ties: How Mobile Communication Is Reshaping Social Cohesion (amazon.com, via)


20
Aug 07

Nokia and emerging markets

Nokia’s design director, Antti Kujala, talks about design and emerging markets.

“In India, there’s a lot of aspiration in a purchase. It’s about looks, style, and projecting the right image. [A phone is] not just a status symbol but about people trying to acquire things to move to the next level…It has to be the right bargain in China. So you have to hit certain price points. Africa is a lot like that, too. The next big thing is going to be how to understand these global traits and translate them into functionality and usefulness while designing a product.”

Link: Nokia’s Global Design Sense (businessweek.com, via)


15
Aug 07

Insulin pump concept

The folks at Adaptive Path have put together a concept for an implanted insulin pump for diabetics and dubbed it “Charmr”. It’s a nice concept piece that showcases the process and design thinking that went into the idea. (Though I hope Web 2.0 nomenclature for physical products isn’t a sign of things to come).

flow.jpg

Link: Charmr Project (adaptivepath.com)


20
Apr 07

Looking into people’s pockets

Based on an earlier study of phone carrying habits, Jan Chipchase has published a broader study (covering more countries) of the things people carry with them.

wdp_slide17-thumb.JPG

“The use of wallets and purses to cluster, contain and protect the things we carry varied considerably ranging from 98% in Tokyo, 54% in Beijing to 35% in Ji Lin. The main reason for not carrying a purse/wallet was that it presented an easy target for theft. In addition a wallet/purse is only (functionally) needed when there are enough objects e.g. credit & debit cards, ‘loyalty’ cards, id cards, to cluster in it as a container. Currently for many of the world’s poorer city dwellers a purse/wallet is simply not needed not because of lack of money, but simply because the common wallet form factor assumes a use of credit card sized objects, and these are simply not in everyday use.”

Link: Where’s The Phone (janchipchase.com)


21
Dec 06

Nokia research on ‘shared use’ phones

Jan Chipchase and Indri Tulusan have just published an ethnographic report on shared phone use, based on research primarily carried out in Uganda.

“The research team identified 6 shared use practices: an informal service called Sente that essentially enables a mobile phone owner to function as an ATM machine; mediated communication that neatly side-steps issues of technological and textual literacy; the ever popular practice of making missed calls; the pooling of resources to buy the lowest denominations of pre-paid airtime and extend the access days for the phone that is topped up; the use of community address books to reduce errors and (supposedly) encourage phone kiosk customer loyalty; and finally Step Messaging – the delivery of text and spoken messages on foot.”

Link: Shared Phone Practices (janchipchase.com)


14
Dec 06

Culturally sensitive design

BusinessWeek has just published a couple of interesting articles about designing across cultures. The first one looks at the challenges bringing OXO products to Japan, the second at design in India. I’ve discussed culturally sensitive design with several people over the last few years, and I feel these design challenges require an interesting balance of attention to the ideas that: “everyone’s the same” (usability, for example, is a fairly universal attribute) and “pay attention to the social cultural details” (understand how your design fits into people’s lives).

“”Most Westerners hold a spatula like a tennis racket when they stir, flip, or cook,” says Lee. “But the Japanese women we observed cooking all held it like a pen. Clearly the design of the tool had to be entirely rethought.” A set of six adjusted nylon server designs was released for the Japanese market only, along with precision tongs and angled measuring cups. Lee declines to share sales figures but says that the redesigns have “paid off nicely.”

Link: OXO, Remade in Japan (businessweek.com)

”...The glitzy façade did attract locals. But they were not comfortable in the bank’s space. The sari-clad women and their turbaned husbands who were at the bank were completely out of sync with the modern setting. While the women, with their heads covered, sat on the floor as a traditional mark of respect for their menfolk, the men—accustomed to squatting on the floor—curled up their feet on the sofa.”

Link: Designing for India’s Consumers (businessweek.com)


24
Oct 06

Interview with Jan Chipchase

Jan Chipchase talks about ethnography and methodology.

“I do have a habit of trying new things to experience the experience – having my ears cleaned in a Hue barber’s shop springs to mind. Sitting in the chair mentally breaking down the composite parts of the experience – the tools he used including a customized razor blade and a miner-style head torch, the background chatter, Vietnamese pop music on the radio, the sound of motorbike engines passing by plus his running commentary of what was happening. Breaking things down into composite parts is simply how I make sense of the world around me.”

Link: Interviews: Jan Chipchase (convivionetwork.net, via)


10
Oct 06

Designing the Mobile User Experience

Richard F Cecil writes about challenges facing the next step of mobile sevices.

“Achieving simplicity and speed of access is the key to expanding people’s perceptions of the mobile Web to include information, entertainment, and commerce services. If people are to use these services while they are on the go, we must avoid cramming as many features as possible into them—just so we can claim to have the biggest and best service. Instead, we should focus on offering the features that actually help people accomplish their goals—especially when those goals are time sensitive. For example, if you’re not sure what exit to take off the interstate, you need an answer now—not five minutes from now.”

Link: Designing the Mobile User Experience (uxmatters.com)


3
Sep 06

Contextual user environment

“User experience needs to take better account of context and the environment of the customer. MEX articles recently seem to overlook this backdrop – the contextual user environment (CUE) – and how mobile usage can be optimised for best effect. In this article I’ll look at some CUE situations for the car, shopping mall, street and bus , home and office to illustrate this further.”

Link: CUE. Contextual user environment (mobileuserexperience.com)


3
Sep 06

Why talking on a mobile is annoying

“Bystanders rated mobile-phone conversations as dramatically more noticeable, intrusive, and annoying than conversations conducted face-to-face. While volume was an issue, hearing only half a discussion also seemed to up the irritation factor.”

Link: Why Mobile Phones are Annoying (useit.com)


3
Sep 06

iPods at war

Something completely different: how people in the military are using consumer technology while on mission in Iraq.

“He does admit, though, that all the electronics can interfere with a soldier’s primary mission. “If you can’t be comfortable being miserable, as it were, then you just won’t make a good soldier. Technotoys are wonderful distractions, to be sure, but there’s also a lot to be said for communal entertainment as well, cards with the guys, dominoes, and so on. Those types of activities build camaraderie far more than being hunched over a GameBoy for hours on end.”


(photograph from arstechnica.com)

Link: iPods at war (arstechnica.com)